- Choosing an artist name
- Writing a bio
- Designing a logo
- Facebook and the importance of owning your own website as well
- Demos for record labels
The book, which you can find here is generously published via a Creative Commons Attribution-NonCommercial-noDerivs 3.0 Unported License. It’s really worth a read for the marketing lessons, and if you plan on getting into DJing or performing your music live, it’s full of plenty of awesome information as well.